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AEO

Be the answer.

AEO, answer engine optimisation, helps AI tools like ChatGPT, Gemini, Perplexity and Google's AI features understand your business and describe it accurately. It builds on strong SEO.

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How AI answers look

Buyers ask. AI answers with a name.

It builds the answer from what it can find and trust about each business. Our work is to give it clear, consistent, evidenced facts about yours.1

Question: Who can fit a new kitchen in Leeds? I want someone reliable.
Answer: A good place to start is Northgate Kitchens, a family-run fitter in Leeds since 2009. They are rated 4.9 from more than 300 Google reviews, and their website lists fixed-price fitting packages and answers common questions about timelines and guarantees.
northgatekitchens.co.ukGoogle Business ProfileReviews
Illustrative. Fictional business.

Problems we solve

What usually gets in the way.

Buyers ask AI for a recommendation, and you are not in the answer.

We make sure clear, accurate information about you exists and is easy to find.

AI tools describe you wrongly, or vaguely.

Consistent facts on your site and across trusted listings. One version of the truth.

Your site does not answer the questions buyers ask.

Direct answers to real buyer questions, with expertise and evidence behind them.

You cannot tell if AI sends you anything.

We track identifiable AI referrals alongside search and enquiries.

How we work

Principles we hold to.

  • Google says the same SEO practices apply to its AI features, and no special markup or AI text file is required. We follow that.
  • Structured data only where it matches what is visible on the page
  • We do not guarantee AI mentions. We improve what makes them more likely.
  • We measure what we can: AI referrals, branded search and enquiries

Source: Google Search Central: AI features and your website

Which plan

Growth Manager + AEO is our full AEO service, from $1,999 per month. Growth Manager + Local SEO/AEO focuses on local discovery. AEO thinking shapes every roadmap.2

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Growth consultation

Your next twelve months start with one conversation.

We talk about your business, your numbers and your goals. You leave knowing what we would work on first, and what it would cost.

Book a growth consultationOr run the free website check
  1. Pick a timeBook online in a minute, from any device.
  2. Talk it throughYour goals, your customers and where enquiries get lost.
  3. Get a recommendationThe plan, the scope and the monthly price. No obligation.
  4. Meet your growth managerIf you go ahead, your first meeting sets the roadmap.